Build your brand with a DBA

Your business name helps establish your brand. Make it yours. Make it memorable. Starts at $79 + filing fees.

See pricing options

We do right by you

We will refund our fee within the first 60 days if you are not satisfied with our services.

Why is a DBA important

Legally required

It’s a must if you don’t plan on using your legal name or official company name to do business.

Set up a business bank account

With it, you can open a checking or savings account in your DBAs name.

Allows you to expand easily

Use a new business name without the hassle of starting a brand new LLC or corporation.

Frequently asked questions

Do I need a DBA if I already have an LLC or corporation?

Most states require you to get a DBA if you’re using a business name that’s different from your LLC or corporation name.

Do I need a DBA if I’m using my own name as my business name?

A few states don’t require a DBA if you use your full name or last name in your business name. For example if your name is Jane Smith, you wouldn’t need a DBA to call your business “Jane Smith Bakery” in Colorado, or “Smith Bakery” in California.

What’s the difference between a DBA and a trademark?

They do two very different things. A DBA alerts your county or state that your business intends to go by a name that’s different from your personal or official company name. It keeps you compliant wherever a DBA is required. Registering a federal trademark isn’t a requirement. It’s something you can apply for to get exclusive rights and protections over your brand name across all 50 states.

Does a DBA expire?

In most states and counties, you need to renew your DBA every 5-10 years. DBAs never expire in a few states like Indiana, Iowa, and New York.

Does a DBA give me liability protection?

No. You need to form an LLC, corporation, or nonprofit to get limited liability protection.

Is a fictitious, assumed, or trade name the same as a DBA?

Yes, what it’s called varies by state but it means the same thing.

It's simple to get started

  1. Tell us your business name
  2. Answer some important questions
  3. We’ll complete and file your paperwork, and print a notice in your local paper*

Want to check out example documents? See samples

Launch your DBA

Why choose us

2 million+


Helping entrepreneurs turn ideas into businesses over 2 million times.

3.5 million+

estate planning docs

Protecting loved ones by helping customers create 3.5 million+ estate planning documents.



Providing access to our independent network of attorneys over 550,000 times.

Meet our customers

Lenair Woodworking

“BLKPRENEURSHIP Business Services has a menu of things where we can see how much it will cost instead of paying a lawyer an hourly rate, which we couldn’t afford. It was a very straightforward and inexpensive way to take care of the legal considerations our company had to deal with as we were growing.”

Greg Lenair, DBA customer

Savannah Goldstones

“BLKPRENEURSHIP Business Services provided the roadmap I needed to get going, took care of steps that would have taken up time I didn’t have to spare, and kept me updated on our status during the entire process.”

Savannah  and Greg Bridges, DBA customer

natural skincare

“BLKPRENEURSHIP Business Services was quick and super easy to navigate. I knew it was definitely the most affordable option, but when I hopped on and started walking through the steps, it was so simple there was no reason for me to go anywhere else!”

Jamaar Holden, DBA customer


Ask an attorney

Get the right guidance with an attorney by your side.

Call an agent at (***) ***-****

Mon-Fri: 5 a.m.-7 p.m. CT
Weekends: 7 a.m.-4 p.m. CT

Our agents are based in the U.S.

Ready to get your DBA?